Viewers watching the latest installment of the new Jade Goody documentary have been left horrified that she was diagnosed with cancer on Big Brother.
The reality TV star travelled to India in 2008 to appear on the Indian version of Big Brother in a bid to redeem herself from her racism row with Bollywood actress Shilpa Shetty in 2007.
But the mother-of-two was forced to abandon the show and fly back to the UK just two days in after receiving the devastating news she had cervical cancer.
Jade: The Reality Star Who Changed Britain reveals how she was called into the diary room to be given her diagnosis.
Producers decided to broadcast the heartbreaking moment she sat in tears on the phone to doctors in London, to the outrage of viewers 10 years after her death.
Much-missed: Jade died from cervical cancer on March 22, 2009, seven months after her diagnosis, which came while she was on Big Brother India. She is pictured in January 2009
The moment she shared the devastating news with her housemates before leaving the show was also aired on Indian TV.
In a clip from the Channel 4 show, Jade said: ‘I had no idea that that conversation was being filmed… it was not right.’
She said it felt ‘lonely’ to feel like she was the last to learn of her diagnosis and she ‘just wanted to be cuddled’.
Unable to believe what happened a decade ago, one fan wrote on Twitter: ‘I can’t believe they actually aired the moment when she was told she had cancer #JadeGoody.’
Viewers watching the third part of Jade: The Reality Star Who Changed Britain were left horrified at the very public manner Indian Big Brother bosses told her she had cervical cancer
Jade travelled to India in August 2008, to make her TV comeback on Bigg Boss, and the moment she was told she had cancer was aired on the show
In a clip from the show, Jade said: ‘I had no idea that that conversation was being filmed… it was not right’ (pictured January 2009)
Tragic loss: Jade’s cancer spread to her bowel, liver and groin and she died on Mother’s Day in March 2009. She left behind two sons, Bobby and Freddy, now 15 and 14
Another added: ‘OMFG!!! I cannot believe they told her she had cancer in the Indian big brother diary room!!!! #JadeGoody.’
One fan tweeted: ‘Imagine being told on TV that you have cancer for the whole world to see… million miles away from your friends and family on your own with strangers
Another person posted: ‘I had forgotten Jade was on Big Brother India when she found out she had cancer. Terrible they showed that footage and didn’t immediately take her out of the house.’
While another added: ‘Surely that was definitely reality TV a step too far? Telling someone they have cancer on tv. #JadeGoody
Someone else watching the show tweeted: ‘In the public eye or not, what a way to be told, a huge positive is how it encouraged young women to think about their own health & saved lives.’
Reaction: The public airing sparked outrage from viewers 10 years on from Jade’s death
The harrowing final part of the documentary covered the last months of Jade’s life, from her diagnosis to her wedding day, which took place one month before her death on Mother’s Day 2009 aged 27.
Jade made the decision to continue with her reality show filming and work commitments to make money for her young sons Bobby and Freddie.
Viewers were left in tears at previously unseen footage of the star’s wedding to Jack Tweed, with her bridesmaids giving their emotional recollections of the day.
One of her closest friends said: ‘I could see nothing but sadness that day, because it was the end, it was the end of their love story.’
Jade’s personal trainer and close confidante Kevin Adams praised her for soldiering on through the pain to make the most of every moment of her wedding day.
He said: ‘She was in excruciating pain, she was dancing, and she stayed dancing because it was her wedding day and that’s what you do.’
Jade’s mother Jackiey Budden broke down in tears as she reflected on her son Freddie’s reaction to his mother’s death.
Brave: The star’s was also honoured by fans for raising awareness of cervical cancer and the importance of regular smear tests, with many calling her decision to remain so public about her condition her ‘true legacy’ (pictured in February 2009)
She said: ‘The day before Mother’s Day, which was the Saturday evening, Bobby and Freddie came in.
‘Now she’s semi-conscious and Freddie got in bed with her, laid beside her and said, ‘Mum, mum. Are you Mummy Jade or Mummy Angel?’
And I said, ‘She’s still Mummy Jade’. He said, ‘OK, so now she’s Mummy Jade, can I go and stay with Nick Nack?’, who was one of his school friends. I said, ‘Of course you can’.
‘Jeff took him to Nick Nack’s and then we got a phone call [saying], ‘Freddie’s in bits, crying his eyes out’.
‘He said, ‘I promise you, I won’t cry no more but I need you to let me know if she’s Mummy Mummy or Mummy Angel.’ I went, ‘She’s Mummy Angel now.’
Soulmates: Viewers were left in tears at previously unseen footage of the star’s wedding to Jack Tweed, with Jade’s bridesmaids giving their emotional recollections of the day (pictured February 2009)
Funeral: The show ended with Jade’s funeral, where thousands lined the streets during the procession, to send off the beloved reality star
Tribute: Crowds are seen throwing flowers onto Jade’s funeral hearse during the procession in Loughton, Essex
‘And he went, ‘Can you tell her goodnight from me?’ And I said goodnight and he put the phone down.’
Jade died in her sleep in the early hours of March 22 2009 with her mother and husband by her side.
The show ended with Jade’s funeral, where thousands lined the streets to send off the beloved reality star on April 4.
The funeral service took place at St John The Baptist Church in Buckhurst Hill, Essex, with a video montage of the star’s remarkable life played on a big screen to crowds outside.
Stars including Victoria Beckham and Simon Cowell sent flowers to be laid on her white coffin.
The star was also honoured by fans for raising awareness of cervical cancer and the importance of regular smear tests, with many calling her decision to remain so public about her condition her ‘true legacy.’
Grief: Jade’s mother Jackiey Budden broke down in tears as she reflected on her son Freddie’s reaction to his mother’s death
‘Bermondsey princess’: Jackiey praised her daughter’s legacy in the moving documentary
This week’s heartbreaking episode comes a week after viewers suggested Jade was vilified while her fellow contestant Danielle Lloyd ‘got off lightly’ in the Celebrity Big Brother racism row from 2007.
Part two of the documentary focused on her stint on Celebrity Big Brother, when she, Danielle and S Club 7 singer Jo O’Meara were accused of being racist towards Bollywood actress Shilpa Shetty.
Viewers flocked to twitter to express how ‘uncomfortable’ they were when Channel 4 aired the scenes of ‘bullying’, but also remarked that of the three woman accused of racial abuse, Danielle was unfairly held less responsible.
Unfair? Viewers tuning in to the second part of Jade: The Reality Star Who Changed Britain last week suggested that Jade [L] was vilified and Danielle Lloyd [R] ‘got off lightly’
WHAT IS CERVICAL CANCER?
Cervical cancer affects the lining of the lower part of womb.
The most common symptom is unusual bleeding, such as between periods, during sex or after the menopause, but other signs can include:
- Pain during sex
- Vaginal discharge that smells
- Pain in the pelvis
Causes can include:
- Age – more than half of sufferers are under 45
- HPV infection – which affects most people at some point in their lives
- Smoking – responsible for 21 per cent of cases
- Contraceptive pill – linked to 10 per cent of cases
- Having children
- Family history of cervical or other types of cancer, like vagina
Source: Cancer Research UK
‘Jade may of been the loudest and most vocal, but let’s not forget that the real horrible bully was Danielle Lloyd… she once said ‘I wish she would f**k off home’… she got away with the whole scandal for playing the ‘young naive girl led astray by older bully women’ [sic],’ one person tweeted.
‘Can you put Danielle Lloyd’s name there to because Jade Goody isn’t alive that’s why you guys are trying to save the rest!! Put all names!! [sic],’ another tweeted to Channel 4.
‘Your so right I actually really felt sorry for #JadeGoody in the end! She was made the scapegoat! Granted what she said was wrong but she was made the TARGET for this given #daniellelloyd was far worse! & where is she now?? I know #JoOMeara suffered later forher comments [sic],’ a third person tweeted, touching on issues Jo later faced, including when she had a glass bottle thrown at her in a nightclub.
A fourth penned: ‘I always wondered why Danielle Lloyd and Jo SClub got away with their bullying and racism and Jade was so vilified [sic]!’
Unjust? Viewers remarked that of the three woman accused of racial abuse, Danielle was unfairly held less responsible
Outrage: Viewers flocked to twitter to express how ‘uncomfortable’ they were when Channel 4 aired the scenes of ‘bullying’
‘I feel Danielle Lloyd was really turning on the stove and stirring these pot during then [sic],’ another typed.
‘I actually think Danielle Lloyd and the dumb blonde from S Club 7 were edging Jade on. Jade wasn’t the brightest spark but they could have told her to stop rather than laugh [sic]!’ someone else posted.
Referencing Danielle’s ex Jamie O’Hara appearing on a later season of CBB, another person wrote: ‘Never understood this. People were even calling for Danielle Lloyd to come back to CBB a couple years ago when one of her exes was in it [sic].’
Another wrote: ‘Oooo seeing the #JadeGoody doc has reminded me how vile Danielle Lloyd and Jo O’Meara acted in that house. Like nasty little racist witches deliberately prodding Goody to mouth off. Truly sickening watching them cackle away. Vile [sic].’
‘It’s crazy that those two got off so lightly,’ slammed another.
Uncomfortable: Some viewers claimed they were left ‘in tears’ when Channel 4 aired the Big Brother Shilpa Shetty race row in their documentary on Wednesday
Marking a decade since Jade’s death, the programme featured those who knew her discussing the star’s initial fall from grace and her legacy in raising awareness of cervical cancer.
During the documentary, several scenes were aired in full, including when Jade called the actress ‘Shilpa Poppadom’ and mocked her for bleaching her facial hair.
Back in 2007, Ofcom received more than 44,500 complaints from the public (a record at the time) and the scenes caused just as much distress when they were aired again on Wednesday.
Such was the scandal at the time that although Shilpa did not lodge an official complaint about racist behaviour with Big Brother, her allegations compelled police to investigate the possible classification of her treatment as ‘racial hatred’.
Shocking scenes: Jade, Danielle Lloyd and Jo O’Meara were accused of being racist towards Bollywood actress Shilpa
One viewer wrote on Twitter: ‘Watching the #JadeGoody story is so sad and how different things were in 2007 it was so uncomfortable to watch again and handled really badly by channel 4 at the time. It’s such a sad story if only she was here today.’
Another added: ‘The scale at which the Race Row blew up was insane. So uncomfortable watching this back.’
A third viewer chimed: ‘Even though we’ve all seen the majority of that before, that was one of the most uncomfortable hours of TV I’ve watched in a long time. #JadeGoody’.
Shocked: Back in 2007, Ofcom received more than 44,500 complaints from the public (a record at the time) and the scenes caused just as much distress when they were aired again
A fourth typed: ‘Watching the Jade Goody doc. The Shilpa bullying is so uncomfortable to watch again. I remember it so clearly when it was first broadcast and it somehow seems 100x worse in 2019. No need. Jade wasn’t bad, but she was so ignorant. Have things changed? #JadeGoody’.
Discussing the controversy in the new documentary, Jackiey revealed the reality star was convinced that she developed cancer as a result of her CBB stint.
According to The Sun: Jackiey recalled: ‘One night she felt really scared because, obviously, she knew she was going very soon.
‘She said, ‘Mum I feel like they’re coming to get me. They’re coming to get me. It’s going all dark’.
‘She said, ‘Is that because I was so bad in Big Brother?”
Jade was diagnosed with cancer in 2008 while she was appearing on the Indian version of Big Brother in a bid to make amends for the race row.
Looking back: Jade, who died in 2009 at the age of 27, has been remembered in the new Channel 4 documentary
After her diagnosis, Jade’s cancer spread to her bowel, liver and groin and she died on Mother’s Day in March 2009.
She left behind two sons, Bobby and Freddy, now 15 and 14, who are cared for by their father and Jade’s ex, Jeff Brazier.
In the year of Jade’s very public battle with cancer, just as attendance at screenings was beginning to decline, 0.4 million extra attendances occurred.
Jade’s Legacy was a campaign set up to echo her call for more women to go for screening.
Downward spiral: Jade joined her mother Jackiey Budden and boyfriend Jack Tweed for a stint on Celebrity Big Brother in 2007 (pictured with Davina McCall)
Now 10 years on from her death, the three-part Channel 4 documentary is set to look at her life both in and out of the spotlight.
The series is directed by award winning film maker Rob Coldstream, who said of the late star: ‘Jade was a hugely charismatic personality.
‘She made an indelible impact on our culture – and her incredible life story holds up a mirror to many of the big themes and preoccupations of our time – from fame and celebrity to race and gender politics.’
The final installment of Jade: The Reality Star Who Changed Britain airs next Wednesday at 9pm on Channel 4.
HOW DENTAL NURSE FROM BERMONDSEY RODE THE REALITY TV ROLLERCOASTER
Jade Goody burst onto our screens for the first time in 2002 when she appeared on Big Brother, which was then in its third series.
A 21-year-old dental nurse from Bermondsey, south London, she rocketed to overnight fame after she entered the competition.
Her time on the show saw her mocked for her low IQ, after saying she thought Cambridge was in London and ‘East Angula’ was outside the UK.
She was also criticised for making negative comments about fellow housemates behind their backs and for getting drunk and naked on live TV.
Following her eviction from the Big Brother house, she was dubbed ‘the most hated woman in Britain’.
She had two children with TV presenter Jeff Brazier, who she was in a relationship with from 2002 to 2004.
Happier times: A former dental nurse, Jade sprang to overnight fame on Big Brother in 2002, with her success seeing her invited back onto the show five years later
She started dating fellow reality star Jack Tweed in 2006 and they married in February 2009 after his stint in prison for ABH.
Public opinion of the reality star reached an all-time low in January 2007 when she appeared on Celebrity Big Brother 5 and made a number of racial slurs against her housemate and Bollywood actress Shilpa Shetty.
The offensive remarks resulted in 3,000 Ofcom complaints and saw her booted out with 82 per cent of the vote.
They also gained media coverage in India and risked a diplomatic incident for then-Labour Chancellor Gordon Brown on a visit to the country.
Crowds were banned from her eviction and her scheduled press conference was cancelled. Her mother Jackiey and boyfriend Jack also appeared on the series.
Amends: Jade was diagnosed with cancer in 2008 while she was appearing on the Indian version of Big Brother in a bid to make amends for the race row
In a bid to redeem herself, in August 2008 Jade flew to India to appear on the country’s version of Big Brother known as Bigg Boss.
She was forced to leave the show just two days in after she was called into the diary room to be told she had cervical cancer.
Jade had suffered cancer scares in the past but believed they were behind her.
Shortly before entering the Big Brother house a routine cervical smear test revealed she had abnormal cells.
Jade had a cervical cancer scare just before she entered Big Brother in 2002 (pictured) and further checks for ovarian cancer in 2004 and bowel cancer in 2006
After being re-assured they would not develop into the disease she was tested for ovarian cancer in 2004 aged 23 and bowel cancer in 2006 aged 25.
She had collapsed a number of times before she was diagnosed in 2008.
She underwent chemotherapy, radiotherapy and a radical hysterectomy in her battle with the disease.
Doctors had told her things were ‘going well’, but by February 2009 doctors revealed she was terminally ill and the cancer had spread to her liver, bowel and groin.
She died in her sleep on March 22 2009 aged 27 and her funeral in Buckhurst Hill, Essex, that month.
Jade’s battle with cervical cancer prompted a review into the NHS’s screening programme, which had previously upped the age of mandatory smear tests from 20 to 25.
Just days before she died she learned her story had prompted the review and she told reporters she was immensely proud.
Near the end: Jade is pictured arriving at the Royal Marsen Hospital in London on March 3 2009 – 19 days before her death