Australia’s next top model? MAFS star Martha Kalifatidis faces backlash after joining same talent agency as stars Natalie Roser and Rebecca Burrow
Martha Kalifatidis joined leading Australian talent agency MGMT last week.
But the controversial Married At First Sight star’s exciting announcement has been overshadowed by a growing backlash.
With the agency representing top models such as Natalie Roser and Rebecca Burrow, some have claimed the reality star is too ‘low a calibre’ for their books.
Australia’s next top model? MAFS star Martha Kalifatidis has faced a growing backlash after joining same talent agency as stars Natalie Roser and Rebecca Burrow
‘Martha isn’t of the same caliber as the rest of your influencers. Best of luck though,’ wrote one person on Instagram, after the agency announced they’d signed Martha on Thursday.
Another vented: ‘Boycotting this company and anyone else that users her.’
A third Instagram user wrote: ‘Any product that she endorses I will go out of my way to not purchase along with my friends and family, and probably half the country. Your brand would do better to not have someone like this working for you.’
‘Martha isn’t of the same caliber as the rest of your influencers’: After the Australian talent agency announced their signing to Instagram on Thursday, they received a mixed response
Sharing black and white professional shots of Martha to their Instagram page, MGMT announced they are now representing the MAFS star, 30, on Thursday.
Martha also announced the news on her own Instagram channel, joking with fans as she penned alongside her picture: ‘get your people to talk to my people @mgmt__’
Daily Mail Australia has reached out to MGMT for comment.
Reputable: The agency is known for having high-profile models listed on its books, including Natalie Roser (pictured)
Among the negative comments, however, fans had thrown their support behind Martha and her new endeavour – telling the star to ‘ignore’ her hate directed at her.
She isn’t the first star from Married At First Sight’s sixth season to sign with MGMT, however, as the agency already represents Cam Merchant, Jules Robinson and Sam Ball.
Martha, who ‘married’ Michael Brunelli on the show, was branded a ‘villain’ by viewers due to her alliance with ‘cheaters’ Jessika Power and Ines Basic.
Despite their involvement in the ‘cheating’ scandal, Martha and Michael are one of the only couples to stay together outside of the experiment.
They agreed to stay together during their final vows on MAFS, despite having doubts about getting involved in a long-distance relationship.
Martha is based in Bondi, Sydney and was reluctant to move back to Melbourne to be with Michael, despite her family being based there too.’
Rise to fame: Martha shot to stardom on the sixth season of Married At First Sight where she ‘married’ husband Michael Brunelli (pictured with Martha)